Ä¢¹½ÊÓÆµTV, the Ä¢¹½ÊÓÆµ’s television station and production facility, is reshaping itself to occupy a more central role in portraying what happens at the Ä¢¹½ÊÓÆµ to the rest of the world.
The university recently hired John Haslam as general manager of the operation. Haslam, a partner at Alliance Media Network, formerly was director of marketing and media development at Comcast Spotlight. Also joining Ä¢¹½ÊÓÆµTV as director of business development and strategic partnerships is Greg Bennett. Bennett, also a partner at Alliance Media Network, was formerly vice president and general manager for Washington state at Comcast Spotlight.
“I am excited to be joining a media organization that helps our region and the rest of the world discover all the amazing things happening at the Ä¢¹½ÊÓÆµ,” Haslam says.
The station’s new management plans to build on its viewer base and create more programming of interest to state residents, including the many thousands of Ä¢¹½ÊÓÆµ alumni. Ä¢¹½ÊÓÆµTV recently began airing Huskies Coach Steve Sarkisian’s Monday news conferences live and is working with Intercollegiate Athletics to identify other opportunities for engaging sports fans. Haslam and Bennett also plan to reach out to Ä¢¹½ÊÓÆµ academic departments on all three campuses as well as clinicians and researchers at Ä¢¹½ÊÓÆµ Medicine in an effort to find new ways to share the work going on in Ä¢¹½ÊÓÆµ laboratories, classrooms, clinics and hospitals.
“We believe there is great potential for Ä¢¹½ÊÓÆµTV,” says Randy Hodgins, Ä¢¹½ÊÓÆµ vice president for external affairs, the new organizational home for the station. “We want the station to act as a window on the campus, reflecting the diverse activities and excitement of discovery that takes place here.”
Ä¢¹½ÊÓÆµTV is available on cable systems throughout the state. Locally, Ä¢¹½ÊÓÆµTV can be viewed on Comcast channel 27. A second channel, Ä¢¹½ÊÓÆµ2.tv on Comcast channel 76, airs a combination of Ä¢¹½ÊÓÆµ programming, NASA programming, and material from ResearchChannel, which is a national consortium of universities and research institutions founded by and managed at the Ä¢¹½ÊÓÆµ.
Ä¢¹½ÊÓÆµTV has a robust online presence, with a Web site visited more than four million times annually for downloads or online viewing. So far this year, more than five million videos have been accessed online.
Ä¢¹½ÊÓÆµTV has full studio and remote video production capabilities, video fiber transport with locations around the state, and satellite uplinks allowing regional and national distribution, as well as fiber connections to Husky sports facilities that can provide live feeds of events to other locations.
More information about Ä¢¹½ÊÓÆµTV is at .